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The Benefits of Offering Both Self-Show and Guided Showings

The Benefits of Offering Both Self-Show and Guided Showings

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Attracting the right tenants to your property is crucial for maintaining occupancy and maximizing rental income. In today’s fast-paced world, offering multiple showing options, such as self-show and guided showings, can give you a competitive edge. In this article, we’ll discuss the benefits of offering both self-show and guided showings to transform your property management strategy.

What is Self-Showing?

A self-showing allows prospective tenants to view a rental property on their own without the presence of the landlord or property manager. Typically, tenants schedule a time through an online platform, receive a secure access code, and explore the property independently. This method is becoming increasingly popular due to its flexibility and convenience.

What is a Guided Showing?

Guided showings, on the other hand, involve a landlord or property manager personally conducting the tour of the property. During a guided showing, you or your representative can highlight the features of the property, answer questions, and gauge the prospective tenant’s interest in real-time. This traditional approach offers a more personal touch and allows for immediate feedback.

The Benefits of Offering Both Self-Show and Guided Showings

The benefits of offering both self-show and guided showings

1. Increased Flexibility for Prospective Tenants

Offering both self-show and guided showings gives prospective tenants more flexibility in viewing the property. Self-showings and guided showings can be scheduled at any time, making it easier for individuals with busy schedules to find a convenient time to visit. This increased flexibility can lead to a higher number of showings and, consequently, more applications.

2. Enhanced Property Exposure

By providing multiple showing options, you increase the chances of attracting a larger pool of prospective tenants. Self-showings can appeal to those who are deterred by the need to coordinate schedules. At the same time, guided showings allow you to showcase the property’s best features in person, which can be persuasive for many renters.

3. Efficient Time Management

Balancing self-show and guided showings allows you to optimize your time and resources. Self-showings reduce the need for you to be present for every tour, which can be particularly advantageous if you manage multiple properties or have a busy schedule. And guided showings ensure that you can still engage directly with interested tenants and address any concerns on the spot.

4. Improved Tenant Experience

Providing both self-showing and guided showings enhances the overall tenant experience. Self-showings offer autonomy and convenience, while guided showings provide personalized attention and thorough answers to any questions. A positive experience can leave a lasting impression, making prospective tenants more likely to choose your property.

5. Better Control Over Property Presentation

Guided showings allow you to present the property in the best possible way. You can highlight key features, address any issues on the spot, and ensure the property is clean and well-maintained. While self-showings offer flexibility, guided showings give you control over the presentation and can help make a more compelling case for your property.

6. Faster Leasing Process

Offering both self-showings and guided showings helps to accelerate the leasing process. Self-showings often lead to quicker decisions since tenants can view the property immediately. Conversely, guided showings help clarify any uncertainties and prompt faster commitments when potential tenants are ready to sign.

7. Improved Tenant Screening

Self-showings can also enhance the tenant screening process. Prospective tenants who take the initiative to schedule and attend a self-showing are often more serious about renting the property. This proactive behavior can be a positive indicator of a tenant’s reliability and commitment.

Why Offering Both Options Matters

Offering both self-show and guided showings is not just about catering to tenant preferences—it’s about maximizing your property’s visibility and tenant pool. By providing both options, you increase the likelihood of finding the right tenant faster, reduce vacancy periods, and offer a flexible solution that suits different schedules and preferences.

1. Reach a Broader Audience

While some tenants prefer the independence of a self-showing, others may feel more comfortable with a guided showing where they can ask questions and get instant answers. By offering both, you cater to both groups.

2. Adaptability to Different Property Types

For standard rental units, self-showings might be enough. However, for more unique properties or higher-end units, guided showings provide the opportunity to tailor the experience. This flexibility ensures that you’re presenting your property in the best light, regardless of its size or value.

3. Flexibility for Tenants and Landlords

Providing both options ensures that you can be flexible based on your availability and the preferences of the prospective tenant. Whether you want to reduce your workload with self-showings or prefer a more hands-on approach with guided showings, you have the choice to adjust based on what works best for you and your schedule.

Conclusion

In conclusion, offering both self-show and guided showings is a powerful strategy to maximize your rental opportunities. By embracing these complementary methods, you can significantly enhance your ability to attract a diverse range of tenants, reduce vacancy times, and save on operational costs—all while providing a more satisfying rental experience. This flexibility and personalization not only help you stand out in a competitive market but also lead to increased lease signings and happier tenants.

Ready to elevate your property management approach? Start implementing self-showings and guided tours today, and watch your rental success soar. If you have any questions or need assistance with setting up these showing options, don’t hesitate to contact OKC Home Realty Services for expert guidance!

FAQs About Self-Show and Guided Showings

Can I combine self-showings with virtual tours?

Yes, combining self-showings with virtual tours can enhance the viewing experience for prospective tenants. Virtual tours allow tenants to explore the property online before scheduling a self-showing, which can help filter out less serious inquiries.

Is it safe to offer self-showings?

Yes, with the right security measures in place, such as identity verification, access tracking, and timed smart lock systems, self-showings can be safe for both parties.

Are guided showings necessary for every property?

Guided showings can be more beneficial for high-value or unique properties where personal interaction allows you to highlight special features. For standard rental units, self-showings may be sufficient.

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scott nachatilo

Author

Scott Nachatilo is an investor, property manager and owner of OKC Home Realty Services – one of the best property management companies in Oklahoma City. His mission is to help landlords and real estate investors to manage their property in Oklahoma.

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